Content mrktg is key to PR for the digital age

This excerpt from an infographic from Kissmetrics provides a great insight into the mindset required for successful content marketing. The art?

  • How will it make my audience feel?
  • Will it stand out?
  • Does it tell a story?

It needs to have that little bit of magic! Data doesn’t touch hearts. Thanks to Aaron Agius in JeffBullas.com – 17 Key Content Marketing Metrics to Start Tracking Today

Our mantra: content creation + distribution = PR for lasting impact. Content marketing is at the heart of public relations for the digital age.

the mindset of content marketing

About influx7T9

Mark Rose is Partner at Influence Consulting Group Inc., Influence Advisor and Influence Wave.

03. April 2015 by influx7T9
Categories: Online Marketing | Tags: , | Leave a comment

Leave a Reply

Required fields are marked *