HOPE Inside For The Bronx #clientnews
Bronx Deputy Borough President Aurelia Greene joined local community leaders, entrepreneurs, and customers at the Popular Community Bank branch at 752 East Tremont Avenue to inaugurate the HOPE Inside location that will concentrate on home ownership and financial literacy programs.
This is the second HOPE Inside location opened in a Popular Community Bank branch in New York. The first, inaugurated April 1, 2014, is at 231 West 125th Street in Harlem. The partnership to develop the HOPE Inside program commenced in November 2013 with a commitment from Popular Community Bank for four locations in the New York area.
Influence Consulting Group client Popular Community Bank has committed to launch two more HOPE Inside locations this year, starting with a location in Brooklyn’s Crown Heights area.
dBray Skewers Bogus Facebook Small Biz Push
dBray speaks to truth to social media power. At Influence Consulting Group we speak straight to clients and we measure success by results, not hype. Full story at Facebook for SMBs: I’m Not Buying It.
Influence Consulting Clients Make News
Publicity is a core competency at Influence Consulting Group. Our clients regularly appear in print, online, video and television. We believe that publicity is the most leveraged and effective form of content marketing, if you set-up your distribution channels to impact target constituents.
Ultimate Social Image Cheat Sheet
It’s a royal pain to search all over the Internet to find dimensions for images on Facebook, Twitter, LinkedIn, Google+ et al. That’s why the good people at Omnicore perform a valuable service with this infographic. Here it is, all in one place. Brilliant. Thank you Omnicore.
Facebook is the One Arm Louie of the Internet
When I was a teenager hanging out in Bensonhurst, Brooklyn there was an enforcer in the neighborhood named One Arm Louie. It was understood – anything coming in or going out of the neighborhood, One Arm Louie got a cut. One Arm Louie had no competition and you didn’t question his authority. You didn’t mess with One Arm Louie.
Facebook has become the One Arm Louie of the Internet.
It’s been happening over the past couple of years. But as Facebook has now attained world domination and subjugation, it believes it can get away with anything. Usually it can.
Fire Your Social Agency Says Bray
David Bray, head of upstart dBray Media, wrote a story in Bulldog Reporter that is reverberating around social PR circles. What Your “Social Media” Agency Does Would Make You #SICK! is the title.
Are “social media” agencies a scam that are hurting the perception of the PR business? Bray gives an example of “social malfeasance” that is symptomatic of the ‘pass-along, markup, and don’t add value’ genre of social agencies that proliferate today.
Vote for tastytrade in Chicago Moxie Awards
Want to show some love to America’s fastest growing financial network? It’s time to vote now and often (every day!) for tastytrade in the Chicago Moxie Awards. Yes, you can vote once a day, so you can make it a daily routine until June 10!
How to create the perfect YouTube post
What’s it take to create a post that ‘works’? It’s an endless search. Thankfully, the people at My Clever Agency produce a wonderful Infographic that will make our job easier. It has a wealth of information, nicely presented, on creating the ‘perfect’ posts for blogs, YouTube, Facebook, Twitter, Pinterest, Google+, Instagram, Vine and Tumblr.
SEO Expert Joins Influence Partner Network
SEO has become a critical component of public relations, social media and content marketing. SEO needs to be considered at the earliest stages of planning and integrated in all facets of a PR program in the digital age.
That’s why we’re proud to announce that SEO4Advisors founder Brien Shanahan has joined the Influence Consulting Group Partner Network.
How to create the perfect Facebook post
What’s it take to create a post that ‘works’? It’s an endless search. Thankfully, the people at My Clever Agency produce a wonderful Infographic 
that will make our job easier. It has a wealth of information, nicely presented, on creating the ‘perfect’ posts for blogs, YouTube, Facebook, Twitter, Pinterest, Google+, Instagram, Vine and Tumblr.
There’s no such thing as the perfect post, of course, but there are guidelines and there is research on how people respond to different pieces of information. Below is the piece of the Infographic devoted to Facebook. We’ll present the others, one at a time, in successive posts.
